Why I'd Rather Work at Starbucks – My 8 year olds view on your Employment Brand

This morning I made a stop at Starbucks on the way to dropping my son of at school.  He casually started talking about why people would work at Starbucks and compared it to why people would work at McDonalds.  At 8 years old, he was evaluating the worth of their Employment Branding campaigns and was
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