Blame the sub-zero temperatures outside, or the fact that the #genYunconference dates have to change, or that I’m just feeling a bit sassy today – but this week I am rolling out a #WTF Friday post – because, well, this week a lot of stuff made me think that.

I’m setting my sites on Social Media Experts AKA Guru’s or Rockstars.

I am not a social media expert.  Guess what, neither are you!  You may have a lot of followers and make money convincing other people you are – but you (more than likely) aren’t.

How do I know this?  Because:

1. Your “expert” status is self imposed.  No one else called you that.  If they did -it was someone that you were just introducing twitter (or something else) too so they are way off the skew of what they consider and expert and don’t count..
2. You tell me.  Seriously?  Do I even need to explain this one?  Ok..read on
3. When I follow you (back)  on twitter you respond with an automated DM telling me you are and “expert, guru, rockstar, etc” and then frequently include a link back to the latest “e-book” you’ve written on the subject.  #lame

While I’m on the subject – STOP USING THE TERM ROCKSTAR!!!!   Seriously.  Enough.  It has made its way onto a gazillion blogs lately – a few were obviously done in a more sarcastic term – but the majority think they are serious.  WE ARE NOT ROCKSTARS – There are not really HR, Accounting or any other job in corporate America Rockstars.  There are people that kick a$$ at their jobs – but still, they are not rockstars.

Seriously.  Please. Stop.

To Clarify: “Rockstar” – If you are using that term in anyway but sarcastically, well, I just have nothing else to say.  We work in corporate america.  We are not rockstars.  We are not even real stars.  And for most of you – you don’t even Rock.