A goodbye letter to .jobs

UncategorizedPublished July 13, 2010 at 2:51 pm 18 Comments

Dear .jobs, This is a hard letter to write – but I know it must be done.  It seems like just yesterday when we first met – but its been almost 5 years.  In that time, I always wanted to believe in you and think what you were saying was true.  I was young and
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What companies (and jobseekers) should learn from MTV Movie Awards

UncategorizedPublished June 7, 2010 at 3:43 pm 3 Comments

I’ve mentioned it before, but I love movies and the way that regardless of what is going on in our economy, lives, politics, world, etc a good movie can totally take you out of it and introduce you into a world unknown for a period of time.  I also love the lessons that we can
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Decision Making, Social Media & Corporate Branding

UncategorizedPublished March 25, 2010 at 2:12 pm 13 Comments

In the real world people are cautious about what and how they say things.  There is something about looking someone in the eye or hearing their voice on the phone that changes the mental decision making process between what you want to say to someone and what you actually do say.  It is in that
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Why I'd Rather Work at Starbucks – My 8 year olds view on your Employment Brand

UncategorizedPublished September 21, 2009 at 9:36 am 10 Comments

This morning I made a stop at Starbucks on the way to dropping my son of at school.  He casually started talking about why people would work at Starbucks and compared it to why people would work at McDonalds.  At 8 years old, he was evaluating the worth of their Employment Branding campaigns and was
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